Expand or develop your business in the USA and Canada
So Similar, Yet So Different
Avoid the Mistakes, Seize the Opportunities
Expanding into the North American market as a Scandinavian company comes with its own unique set of challenges—and opportunities. We help Nordic businesses navigate cultural differences and understand what local consumers expect, both in terms of products and messaging.
With our firsthand experience and extensive network, we provide not only guidance, analysis, and strategies but also hands-on support to ensure a successful market entry.
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Understand the market
We help you analyze the market and understand your opportunities based on new customers, their needs, and any cultural differences.
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Business Model & Strategies
Start a subsidiary? Work with an agent? Or perhaps a distributor? We help you evaluate the options, develop strategies, set goals, connect with the right people, and avoid common pitfalls.
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Branding & Marketing
Do the same messages and core values resonate in North America as they do in Scandinavia? How does Canada differ from the U.S.? We help you adapt your products, brand, and marketing to fit the market and maximize your impact.
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Import, Logistics & Sales
How can you import your products in a cost-effective way? Which logistics partner is the right fit for you? How should your products be distributed, and how do you build a successful sales team?
No matter which business model your company chooses for its North American expansion, we provide guidance, experience, and hands-on support to help you succeed.
